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4 P's of Marketing - Overview, Marketing Mix, Extensions
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Neil Borden - The Concept Of The Marketing Mix - Artigo original de 1…
The concept of marketing mix was developed by______ (1) a) N.H Borden
Borden's Original Marketing Mix - THE Marketing Study Guide
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A Short History of the Marketing Mix (Video)
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IS YOUR MARKETING 50 YEARS OUT OF DATE? PROBABLY. - The Brand Doctor
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Marketing Lecturer summarises 'The Concept of the Marketing Mix' - YouTube
The Four Ps of Marketing
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The term ' marketing mix' was first used in 1953 when Neil Borden, in his American Marketing Association presidential address, took the recipe idea. - ppt download
Marketing Mix
Click this link to the entire Marketing Mix Presentation